Internet Marketing: Twittering & Generation Y statistics @ SAS Customer Intelligence

Hey, guys its been a while, apologies but with other commitments I wasn't able to get any blogging done, but I'm back with a new post.                    PLEASE WATCH VIDEO

This video brings up issues with the marketing sector, as Neil Hayward is seen to be presenting to collegues issues in 2009 regarding Generation Y, and how to effectively target them, i.e Twitter the new social networking site at the time, which has now continued to grow and become something huge, I didn't even have a twitter in 2009, so it just proves how ahead the marketers are, they already had knowledge that twitter was going to be the new craze, once facebook had died out.
Twitter allows users to interact with celebrities, this is where the attraction of twitter first came about and continued to develop from that, Generation Y'ers are heavily active on Facebook & Twitter right now, allowing marketers to openly analyse the activities that we do on these sites, to help them make any new products or services that they believe would appeal to us, but again we as a generation don't get hooked in by advertising unless it is very memorable. This makes targeting products at us a very hard thing to do.

Hayward, N. (2009). SAS Customer Intelligence Road Show 2009 . Available: http://www.youtube.com/watch?v=7mfOGT2SHFk. Last accessed 22nd Apr 2012.